Optimum Nutrition 100% Gold Standard Whey Protein Powder, 24g Protein, Double Rich Chocolate, BCAA, Low-Sugar, Fast-Digesting Isolate for Muscle Gain & Recovery, 899 g, 29 Servings

• SUPPORT MUSCLE GAIN AND REPAIR: Designed for goal-driven athletes and fitness lovers, fast-absorbing Gold Standard Whey with whey protein isolate supports muscle growth and aids repair after every workout
• 24g HIGH PROTEIN PER SERVING: Our award-winning formula contains naturally occurring BCAAs and glutamine, plus 24 grams of high-quality, fast-absorbing whey protein powder per serving – it is suitable for vegetarians, low in sugar
• IDEAL PRE-WORKOUT AND PROTEIN SUPPORT: Quick and easy to prepare, our isolate protein powder is ideal for boosting your protein intake at breakfast. Scoop included
• EASY TO MIX AND DIGEST: Gold Standard Whey’s smooth, easy-to-digest formula blends instantly for a clump-free shake – mix one rounded scoop with 180–240 ml of cold water, or add to your favourite foods and drinks for a delicious protein boost
• QUALITY TRUSTED WORLDWIDE: Optimum Nutrition Gold Standard 100% Whey is the world’s best-selling protein powder*, trusted by athletes and fitness enthusiasts for its proven quality, consistency, and results – try all its great-tasting flavours
• PACKAGING MAY VARY: New look, with the same trusted Quality!

Optimum Nutrition Gold Standard Whey Protein Powder sets the benchmark for quality, authenticity, and results. As the world’s best selling whey protein powder*, it delivers premium nutrition trusted by athletes and fitness enthusiasts worldwide. Formulated with fast-digesting** whey protein isolate, this high-quality whey isolate protein powder supports muscle gain and repair after every workout. Each serving provides 24 g of high-quality protein, including naturally occurring BCAAs and glutamine. With its low-sugar profile and excellent digestibility, Gold Standard Whey is ideal for muscle building, repairing or maintaining daily protein intake. The Double Rich Chocolate flavour offers a smooth, indulgent taste and creamy texture, making it the perfect protein powder for any time of day. This whey protein formula blends instantly in water, milk, or your favourite smoothies for a delicious, clump-free shake. You can also add it to your favourite foods and recipes for an easy whey isolate protein boost. With over 35 years of experience, Optimum Nutrition remains the trusted leader in sports nutrition. *Source: Euromonitor International Limited; Consumer Health 2025ed and custom research conducted February–March 2025, retail sales of whey protein powder in 2024. **Compared to milk, plant, or casein.

Ingredients

WHEY Protein Blend (93%) [MILK] (WHEY Protein Isolate, WHEY Protein Concentrate, Hydrolysed WHEY Protein Isolate, Emulsifier: SOY Lecithin), Fat-Reduced Cocoa Powder, Flavourings, Thickener (Xanthan Gum), Sweeteners (Sucralose, Acesulfame K)

Directions

DIRECTIONS: Add 31 g (~ 1 heaped scoop) to 180-240 ml of cold water and stir, shake or blend until dissolved.

Safety Warning

The recommended daily intake should not be exceeded. Food supplements are not a substitute for a varied and balanced diet. Food supplements should be kept out of reach of children.

Legal Disclaimer

Not intended for use by persons under age 18. Do not exceed recommended dosage. Keep out of reach of children.

Manufacturer Contact Information

EU- 4, Waterside, Citywest Business Campus, Kingswood Ave, Brownsbarn, Dublin 24, Ireland UK- 3 Romaldkirk Rd, Middlesbrough TS2 1XA

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From the manufacturer

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Authenticity Tips

1. FILL SIZE

   
   

   Due to vacuum packing the tub may appear to be two-thirds full when opened. This is normal as the powder settles and does not impact on or decrease the weight or number of serves listed on the label.

   

2. NECKBAND

   
   

   In order to conform to the direction of our sustainability policy and goals, we have decided to remove this part of the packaging. Packaging may vary for a certain period of time as this change takes into effect.

   

3. VACUUM SEAL

   
   

   Optimum Nutrition protein tubs have a cardboard vacuum barrier that helps hold powder in place during shipping. This gloss white protective disk should be stuck to top of the tub.

   

4. BATCH NUMBER AND DATE

   
   

   Every Optimum Nutrition product will display a printed Batch Number and Date. The Best Before Date and Batch Codes are located on the side of the tub or the rear of the large bags.

   

5. SCOOP

   
   

   Gold Standard 100% Whey tubs (UK & EU) now contain a clear plastic scoop. There is no branding on this.

   *Due to a recent changeover we added a clear plastic scoop. You may still find gold scoops in your tubs in the short term.

   

6. TUB DESIGN

   
   

   Gold Standard 100% Whey Tubs (UK and EU) have a circular indentation on the bottom. There is also a line running through the middle.

   

• What is protein?

  Protein is made up of chains of 20 different amino acids, split into 9 essential amino acids, which cannot be made by the body and need to be eaten from food and 11 non-essential amino acids which the body can make.

• Why is protein important for you?

  Protein is an essential nutrient that we can’t live without it. We are literally made of protein, you need it for healthy skin, hair, nails, organs, bones, and muscle, it supports our movement, feeds your immune system and so much more.

• Why Gold Standard 100% Whey?

  Optimum Nutrition is the World’s #1 Sports Nutrition brand.* We have been trusted for over 35 years, and conducted over 100k quality and safety checks last year in our own production facilities^.

  ^Source: based on 2022 outputs

• Whey protein will make me bulky?

  False. This is totally untrue, your genetics and your strength training programme dictates how much muscle you build, protein only supports this training.

• Whey protein is bad for my health?

  False. There is absolutely no evidence that whey protein causes any negative health effects in healthy adults. Remember, whey protein comes from cheese making and is a food.

	Gold Standard Whey Add To Basket	Gold Standard 100% Casein Add To Basket	Gold Standard 100% Plant Add To Basket	Gold Standard Pre-Workout Add To Basket	Gold Standard BCAA Add To Basket	Micronised Creatine Add To Basket	Serious Mass Add To Basket
Customer Reviews	4.6 out of 5 stars56,446	4.5 out of 5 stars468	4.1 out of 5 stars1,489	4.4 out of 5 stars8,418	4.5 out of 5 stars3,660	4.6 out of 5 stars34,353	4.4 out of 5 stars18,448
Price	£40.54£40.54	£38.19£38.19	£23.26£23.26	£22.00£22.00	£29.99£29.99	£29.30£29.30	£35.19£35.19
When to use	After or before training	Before bed	After or before training	Before training	During training	After or before training	After training
Key benefits	Muscle support & repair	Muscle support & repair	Muscle support & repair	Energy, Power & Performance	Fatigue Reduction & Immunity	Performance Support	Mass gain
Key features	High protein & low sugar	Slow digesting protein	100% vegan ingredients	Naturally sourced caffeine	Electrolytes & BCAAs	100% Pure Creatine	High calorie powder
Nutritional info	24g of protein / serv.	24g of micellar casein / serv.	24g of plant protein / serv.	175mg of caffeine / serv.	5g of BCAAs / serv.	3g of Creatine / serv.	1250+ calories / serv.
Available sizes	1lb, 2lb, 5lb, 10lb	1lb, 2lb, 4lb	1.5lb	330g	266g	317 g, 634 g	6lb, 12lb